Mobs move pretty fast. If you don’t stop and look around sometime, you might miss getting trampled.

So, quick recap – OKCupid publishes a full-page ad targeting Firefox users encouraging them to pressure Mozilla to sack their CEO, Brendan Eich. Now, apparently, it’s OKCupid’s turn to face the mob they drummed up.

The machine must run. It consumes first those who labored most to build it. No exceptions.

Reap the whirlwind, saps.

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